Brand Monitor

Brand Monitor

Brand Monitor tracks mentions of your brand, products, and competitors across the web using DataForSEO's Content Analysis API.

Accessing Brand Monitor

Go to Dashboard → Brand Monitor from the sidebar.

Setting Up Monitoring

1. Click + Add Monitor
2. Enter the terms to track:

- Brand Name — Your company name and variations - Product Names — Specific products or services - Competitor Names — Track what competitors are doing - Industry Keywords — Stay on top of industry trends

1. Click Save

Web Mentions (Powered by DataForSEO)

Click Scan Web Mentions on any monitor to fetch real-time data:

• Mention Source — The URL where your brand was mentioned
• Sentiment Analysis — Positive, Negative, or Neutral
• Mention Context — The snippet of text containing your brand
• Domain Authority — How authoritative the mentioning site is
• Date Found — When the mention was discovered

What's Tracked

• Web Mentions — Blog posts, news articles, forums
• Review Sites — Customer reviews and ratings
• Competitor Activity — New content from competitors
• Sentiment Trends — How sentiment changes over time

Alerts & Notifications

• Real-time Alerts — Get notified of new mentions
• Daily Digest — Summary of all mentions from the past 24 hours
• Weekly Report — Comprehensive weekly overview

Credit Cost

Web Mention Scan costs 5 credits per scan.

Using Insights

• Respond to brand mentions quickly
• Identify content opportunities from trending topics
• Monitor competitor content strategies
• Track sentiment around your brand over time